Mark Zuckerberg confirms Facebook will add subscriptions for publishers, not take a cut

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Mark Zuckerberg just revealed Facebook's new strategy to save the media industry: subscriptions. 

After years of simply forcing news organizations to heel to the almighty algorithm and craft their content for the News Feed, Facebook has added several features in the hopes of winning back the love of publishers. One of the biggest changes to come is subscriptions via Facebook. 

Here's how it works: Publishers using Instant Articles, Facebook's fast-loading article pages, will be able to have a paywall (certain number of articles per month) or have locked articles (freemium model). For either case, Facebook users will be prompted to subscribe to read more. All payments will be processed directly via publishers' websites, and Facebook will not take a cut—at least not now.  Read more...

More about Facebook, Media, Mark Zuckerberg, Zuckerberg, and Publishers


from Mashable http://mashable.com/2017/08/23/facebook-subscriptions-save-media-mark-zuckerberg/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial
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